![]() "There's unlimited for people who maybe don't need all these features and unlimited for people who want a lot more features."īoth new and existing customers can switch to these plans, with Sprint offering a limited-time promotion for "switchers" of an additional $20 off per line to new customers who sign up for "Unlimited Plus" and bring their own phone with them when they switch or purchase a new device from Sprint at full price. "We see it as a bit of a platform that we call 'unlimited for all,'" says Draper. "We did quite a bit of consumer research to figure out how we can make plans more meaningful to customers," noting how not everyone wants the add-ons like Tidal or HD streaming or needs a large amount of mobile hotspot data. "The industry evolves," says Dow Draper, Sprint's chief commercial officer. Sprint users happy with their current plans will not need to change them. They got Hulu access with full HD video streaming over Sprint's network, 10GB of mobile hotspot data, a six-month trial of Tidal and 5GB of high-speed data in Canada and Mexico. Under the "Unlimited Freedom" plan, users paid $60 for one line, $100 for two or $160 for four lines. Those who pony up for "Unlimited Plus" will also get a premium subscription to the Tidal music service for each Sprint line they have (regularly $9.99 per month), more high-speed mobile hotspot data (15GB of 4G LTE data on Plus instead of 500MB on Basic), more high-speed data in Canada and Mexico (10GB of 4G LTE data instead of 5GB) and full HD video streaming over the carrier's 4G LTE network.įor existing Sprint customers, however, the new plan doesn't represent too much of an upgrade over the current "Unlimited Freedom" plan that they are replacing, though those who don't care about HD streaming or mobile hotspot data will be able to save a little bit per month. Both new plans, however, will keep perks such as access to Hulu and free text and data in over 185 destinations around the world. Sprint, the nation's fourth-largest carrier, said Thursday that the new plans will replace its current "Unlimited Freedom" offering. ![]() Those plans run between $70 and $75 per month for one line of the cheapest unlimited option and between $190 to $240 per month for four lines of the priciest data plans at each carrier. The new offerings are cheaper than the latest options from AT&T, Verizon and T-Mobile, depending on the level of service. More Tech: In less than a minute, four thieves steal over $27,000 worth of goods from an Apple store More Tech: Cord cutter dé jà vu: Streaming channels are looking more like those hated cable TV bundles More Money: Students aren't the only ones crushed by school debt The new plans, which go into effect on Friday, are "Unlimited Plus," priced at $70 per month for one line, $120 for two lines and $180 for four lines and "Unlimited Basic," which costs $60 per month for one line, $100 for two and $140 for four lines. If you’re trying to figure out which family plan is best for you, we recommend looking at our family plan guide here.In the battle to offer more competitive smartphone plans, Sprint has just unveiled two that hopes it will have it running ahead of the pack.įollowing recently revised plans from AT&T and Verizon, Sprint is introducing a pair of new unlimited offerings that they hope will take on similar plans from both of those rivals, plus T-Mobile. Verizon doesn’t even offer unlimited data anymore, which makes it hard to compare pricing between its deals and Sprint’s new offer. Sprint’s unlimited four-person family plan, however, is cheaper than AT&T’s offer. In that case, an unlimited plan with Sprint will set you back $75 a month, whereas T-Mobile will ask for $95. The only way for Sprint to win a pricing war against the Un-carrier is if you’re paying for your line and your line only. Of course, by Sprint’s own admission, its prices are only equal to those of T-Mobile, which also offers four lines for $150. With the Sprint LTE Network delivering faster download speeds than our competitors and our best prices on unlimited plans, now is the perfect time to join the millions who have already switched to Sprint.” “We live in a world where everyone wants to be able to download and stream video and music and manage their social media without having to worry about data overages. “Sprint is going to continue to offer the best value for unlimited plans for our customers,” said Marcelo Claure, Sprint CEO in a prepared statement.
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